How to sell, part 3

prospecting ideas (continued)

1. Income tax prepares like H&R™[u1] block people can be super bird dogs, since they know who is getting refunds!
2. Your local postmen know a lot of people.  They are great bird dogs and I am sure they would not mind extra cash.
3. Your delivery people like UPS, pizza boy, FedEx[u2] , etc. They also know & meet a lot of people.  Great bird-dogs.
4. Wear a nametag.  It must be readable with your company logo.  Wear it on your right side.   When we meet a prospect we sort of, move forward in a right side direction moving your body left and back and hiding your name tag if it is on you left side.  Make sure your prospect knows your name and whom you represent.
5. Churches have preachers, preachers have followers.  Start going to church, it’s good for the soul and best yet you have an opportunity to meet your pastor.   Figure out a way to make his church some money with your help and of course set him up as a bird dog.
6. Join your local parent teacher association and get really involved.  If you dress for success and act like it they will probably elect you for office.  That is what you want!  Teachers are great potential buyers! Set up the local principal as your bird dog.  Word of caution if you ever make it as an officer of the PTA, do not buck the teachers systems.  Instead promote & defend the teachers.
7. Set up all of your staff, from your errand boy to the delivery boy as bird dogs.  Your staff can be your worst enemy or your best friend.   Give them a chance to make some money.  Remember most office staffs think that salesman makes too much money and that they are underpaid.

8. 1 scouts working  for you for a fee

   Find garage sales in your newspaper and sent them a poster and flyers with your best promotion.  Tell them to place the advertising of your company promotion during their garage sale.  Give the owners a bird dog fee for every person they can refer to you from their garage sale.  Make sure you send them your business card, plenty of literature and inform them how to collect the bird dog fee from you.

9. Have a goal of achieving 1000 bird dogs using the above ideas.  Make sure you have a personal bird dog directory, with all your bird dog information.
10. Never stop learning.  When you think that you know enough about anything, that’s when you become ignorant.  How much do you know about your product and your competitor is what determines credibility.  Attend as many factory, advancement schooling, sales training classes, or sales training seminars as you possibly can.  Make it a religion!